Gianni Fasolini, from Valeggio sul Mincio, had the brainwave after reading that the divorce rate was going through the roof. "People celebrate a marriage as a milestone in their lives, but a divorce is an important event too," he explained.

The 45-year-old added: "I have been doing photos of weddings and marriage ceremonies for years, day in and day out, and people told me they like having a photo marking important events in their lives. Then I got to thinking that maybe there would be some demand for people marking their divorces and so I started to offer photo sessions for freshly divorced couples - them smiling or shaking hands or in some cases even kissing. I advertised the offer and as soon as people found out about it they were queuing up at my shop for sessions."

He almost makes the paparazzi seem dignified!

The idea came to him just as Elsie realised she was now Mrs Wang-Holder

The original was here